As a celebrity-trusted colorist with over 15 years of experience in the hair industry, I’ve worked with thousands of scalps to understand the science of hair health and what our follicles truly need. When I started experiencing changes in my own hair, from postpartum hair loss to general changes in texture, volume, and dryness, I became even more driven to find the best solutions for my clients and myself. 

To my surprise, all this research led me right back home. 

As a child in Lebanon, I have vivid memories of my mother, Najeau, and other generations of women sitting in the sun with their hair wrapped, an olive oil and egg-white mask on their scalps. It turns out this ancient practice of hair oiling was the missing key I’d been looking for, allowing me to deeply nourish my scalp with as much special care as I’d give the skin on my face - and thus Najeau was born.

Our olive oil, which runs in all our oil treatments, is grown and harvested at a 900-year-old monastery in the “Holy Valley” of Qadisha in Lebanon. The olive oil is first cold pressed into a rich oil that’s uncut and unfiltered using rustic regenerative practices. When you have a key ingredient that’s grown and harvested sustainably, that benefits people and the planet, versus a stale, empty ingredient that’s passed through untold hands and labs, you can take satisfaction not only in the potency of the product but in the deeper connection to what you consume. Just as the ritual of slowing down and embracing self-care significantly impacts your hair health, we believe that the meticulous care invested in our products fosters a sense of connection.